‘Tomorrowland:’ A lesson about not giving up

25 May 2015 | Author: | No comments yet »

Box Office: ‘Tomorrowland’ Narrowly Beats ‘Pitch Perfect 2’ in Disappointing Debut.

Disney’s “Tomorrowland” is leading a slower-than-expected Memorial Day weekend at the box office with a studio-estimated $40.7 million four-day haul projected for the U.S. and Canada, lower than initial estimates that went as high as $50 million.Disney’s sci fi-adventure film Tomorrowland opened to an estimated three-day total of $32.2 million, and estimates have it on track to bring in about $41 million through tomorrow. The film’s Friday-Sunday gross was estimated at $32.2 million, giving it a narrow lead over “Pitch Perfect 2.” That Universal Pictures film, now in its second weekend, was tracking at $30.3 million through Sunday. The musical comedy about an all-female a cappella group is coming off a mighty debut weekend in which it grossed $69.2 million, besting the entire $65-million domestic theatrical run of the original “Pitch Perfect.” The sequel crossed the $100-million threshold this weekend and was on target for a four-day total of $37.9 million.

Tomorrowland came in behind expectations in North America, and will need to overcome its so-so B CinemaScore and enjoy strong word of mouth in order to end up in the black, considering the live-action fantasy adventure cost $180 million to produce. The film has grossed an additional $61.7 million in foreign markets. “Tomorrowland,” which stars George Clooney and relative newcomer Britt Robertson, opened in nearly 4,000 theaters. Filmgoers have graded the film a B, according to audience polling service CinemaScore, while reviews have been decidedly mixed; the movie received a 50% positive rating on Rotten Tomatoes.

Inspired by the themed land inside Disney’s theme parks, as well as Walt Disney’s promising vision of a technologically enhanced future, “Tomorrowland” had been cloaked in secrecy prior to its release. Last year, Bryan Singer’s “X-Men: Days of Future Past” debuted with $110.6 million domestically, making it fifth-biggest opening for the holiday weekend. Overseas, the sequel earned another $15.2 million from 37 markets for a dazzling foreign total of $61.7 million and worldwide haul of $187 million through Monday (that includes just north of $125 million in North America). From Disney and Marvel Studios, the superhero tentpole will jump the $400 million mark at the domestic box office sometime on Sunday, becoming the first film to achieve that feat since The Hunger Games: Catching Fire and Frozen, both released in November 2013. Age of Ultron has now grossed $860 million internationally, including $210 million in China, for a global haul of $1.263 billion, the seventh-bet showing of all time and passing up Iron Man 3 this weekend.

After Tomorrowland, the other new Memorial Day offering is MGM and Fox 2000’s Poltergeist, which posted a three-day gross of $23 million for an estimated $27.7 million four-day opening, putting it at No. 4, just behind holdover Mad Max: Fury Road. But it was George Miller’s holdover Fury Road that topped the international box office overall with $38.2 million from 70 markets, pushing the movie’s global total to north of $212 million for Warner Bros. and Village Roadshow Pictures.

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