“The Interview” Grosses more than $40 million in Online Sales: Shatters …

21 Jan 2015 | Author: | No comments yet »

‘The Interview’ is coming to Netflix.

LOS ANGELES: The Interview, the Sony Pictures comedy believed to have triggered a cyberattack on the studio, has racked up over US$40mil (RM144.95mil) in sales from 5.8 million digital downloads, the studio said.“The Interview” will be available on Netflix starting this Saturday, the streaming service announced Tuesday when it released its fourth-quarter earnings. Michael Lynton, chief executive of Sony Corp’s entertainment arm, called the US$40mil (RM144.95mil) mark “a significant milestone” for the studio’s unprecedented online and pay television release, on platforms such as Google Inc’s Google Play, Apple Inc’s iTunes and Time Warner Cable.

The scandal-ridden comedy stars Seth Rogen and James Franco, who interview North Korea leader Kim Jong-un, but after threats prevented the film from being released nationwide in late December as was originally planned, the film was first only allowed to screen in independent theaters and online streaming services like Google Play. We expect to open the film on select IMAX screens the same day as its release on Netflix.” The news comes on the heels of Sony’s announcement that The Interview has made over $40 million in combined revenue from box office, VOD and streaming — after the comedy was forced into an unprecedented release model following the November hack of the studio.

The film’s digital release on Dec 24 was cobbled together a week after Sony Pictures shelved a wide release when major theatre chains refused to screen the movie due to unspecified threats of violence from hackers. It brought in $15 million online in its opening weekend, and Sony last week added iTunes and several satellite and cable networks to the list of platforms offering the film for rent or purchase.

It was unclear if Sony Pictures would recoup its investment in the comedy, which cost US$44mil (RM159.36mil) to make and tens of millions more to market. It added a record 13 million new members across 2014 — with 4.33 million coming aboard in Q4 — seeing its revenue and EPS continue to rise in the process.

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