‘Sharknado 3’: The best things that happened

23 Jul 2015 | Author: | No comments yet »

‘Sharknado 3’: How The Syfy Channel Created The Perfect Marking Storm.

“Sharknado 3″ ended with a cliffhanger that left April’s (Tara Reid) life in flux, before the scene cut to black with a message splashed across the screen, “You decide if #AprilLives or #AprilDies,” with the announcement that fans can vote on her fate and learn of the outcome in “Sharknado 4.” The surprise announcement continued, “We’re not done yet.” Before the third TV movie premiered, director Anthony C. Not only was she eaten by a shark while orbiting in space, she ended up surviving and giving birth inside of the shark’s stomach, the franchise also announced that there would be a “Sharknado 4.” “This is it show me your love and support I need you!So a sharknado hit TV for a third time Wednesday night, and somehow things got SERIOUSLY MORE INSANE than they got in the first two movies about hunting flying great whites with Fin (Ian Ziering) and April (Tara Reid).

A reminder of the sheer elemental fearsomeness of sharks came earlier this week when surfer Mick Fanning fought off a great white during a televised competition in South Africa.NEW YORK (AP) — The pun is as fitting as it is inevitable, so let’s go ahead and get it out of the way: “Sharknado 3” has definitely jumped the shark.

Ferrante told Variety that he is eager to create another sequel, so long the viewers keep tuning in. “This one has to be successful, but as long as Syfy wants them, we’ll keep doing them,” Ferrante said. “It’s a summer event now. Two years ago, the original “Sharknado” film depicted a weather aberration on the Southern California coast that caused bloodthirsty sharks to cascade on hapless Angelenos.

The fans have spoken and although it seems many want it to be the end for Reid’s character, the majority are gunning for her to continue on the series. The billion bracket is typically reserved for major perennial television events like the Super Bowl (2.5 billion Twitter impressions in 2015) and the Oscars (3.3 billion Twitter impressions in 2014). Sharknado 2 was the Syfy channel’s most-watched original movie ever, with 3.9 million total viewers — still a tiny fraction of Super Bowl XLIX’s 112 million viewers.

Sharknado 3: Oh Hell No! (SyFy) – the title of which could sum up viewers’ reaction to its release – found multiple sharknados hitting the whole Eastern Seaboard. It seems like a safe bet that a significant amount of social media users who are promoting Sharknado on Twitter and beyond aren’t even watching live.

During the equally riveting Syfy movie “Leprechaun’s Revenge” (also known as “Red Clover”), there’s a conversation between a deputy police and a reporter where a “sharknado” is mentioned. But it’s less about the cities, and it’s more about, what are we going to do with Ian and Tara, and what genres do we want to play with?” Now the vote is in viewers’ hands, but if it were up to Ferrante, he would want Ziering and Reid to stick around for more sequels to come. “I think they’re your leads,” he said. “You wouldn’t do ‘Die Hard’ without Bruce Willis.” “Sharknado 3″ welcomed David Hasselhoff, Bo Derek, Marc Cuban, Ann Coulter, Jerry Springer, NSync’s Chris Kirkpatrick and cameos by Bill Engvall, Lorenzo Lamas, Maria Menounos and TMZ’s Harvey Levin. In an interview with Vice, “Sharknado” scribe Thunder Levin confirmed this. “There’s this town in the movie that’s, I guess, being besieged by leprechauns…and somebody says, ‘Gosh, I hope we don’t go the way of that other town. So who’s the celebrity dream guest star for “Sharknado 4?” Bill Murray. “We wanted Bill Murray in this one and I knew the reality of it,” said Ferrante. They never recovered after the sharknado hit,’” Levin explained. “One of the execs at SyFy, that stuck with them and they thought, “Hey, we should make a movie called ‘Sharknado!” The impressive company (which frequently produces movies for cable TV) is known for such programming as “Mega Shark vs.

Handily, our hero – the ironically named Finley “Fin” Shepard (Ian Ziering, of Beverly Hills 90210 infamy) was on hand to sprint across the city and save the President’s life with a ceremonial golden chainsaw. AFP PHOTO / ROBYN BECK (Photo credit should read ROBYN BECK/AFP/Getty Images) “The headline for the strategy is to give the fans the technology and enough compelling content that they they become marketers on our behalf,” said Michael Engleman, Syfy’s executive VP of marketing. “Our philosophy is to try to find things that extend the story beyond the first screen; to create a more immersive experience.” Among the tools for this immersive experience are the Go Shark Yourself app, which allows users insert themselves into shark-attack scenes from the movie and share the images with friends.

Syfy has also partnered with Phillips Hue for a promotion that syncs up Sharknado viewers’ household lightbulbs to the action on the screen. “If someone loses a limb on the TV, the bulbs might turn red,” Engleman said. This sounds epic in theory, but in practice only waters down the action, with Washington quickly left in ruins before the mayhem shifts to South Florida and points in between. This breathless bloodbath had all manner of larks with local monuments, as sharks landed on the Lincoln memorial’s lap and crashed through the Capitol dome.

Escapees surfed down a shark-infested staircase on Presidential portraits and rammed a bust of Benjamin Franklin down a shark’s throat. “Nobody attacks my house,” snarled the gung-ho President (played by businessman Mark Cuban), lobbing a grenade into a great white’s gaping gob. “God bless America!” added Fin as he impaled another on a stars-and-stripes flag. Perhaps the most clever touch lampoons the through-the-gun-barrel point-of-view with which every James Bond film begins (though here, it’s through the gaping jaws of a shark), but that gag is over in the film’s opening seconds.

The “Beverly Hills, 90210″ actor, who plays the star of the film, initially didn’t want to sign on, but he has a wife and kids and needed the paycheck and insurance. In fact, Zeiring almost passed on the lead role because he felt the budget was too low to fill the “many holes in the script” with adequate special effects. Other semi-bold-face names include Bo Derek, David Hasselhoff, Penn Jillette and Teller, Lou Ferrigno, and former Congressman Anthony Weiner, far less conspicuous here than he used to be on Twitter.

Over in Orlando, Fin’s pregnant wife (Tara Reid), daughter and mother-in-law (Bo Derek) visited the Universal Orlando Resort for no reason other than it enabled sharks to rain down on rollercoasters and devour annoying tourists. Just read his explanation to CBS: I had to take one for the team….As an actor, my health insurance comes from my unions and in Screen Actors Guild, you have to make so much every year within the union to qualify for the top tier of insurance. The biggest shortcoming: The film and its story seem to have been cobbled together not to entertain the audience, but to serve the varied interests of Syfy owner Comcast as a multi-pronged marketing assault.

And having a baby shortly after that, I realized, ‘I have to do this.’ I was really upset to be quite honest because the script didn’t really read very well. I think if you watch the movie, it’s clear,” he said on a conference call promoting the first movie, according to Horror Society. “The sharks, they’re in it, they get deposited, and some of them flop around and they die and that’s what happens.” “I hate sharks, personally, to be honest with you,” she said on the same call. “When I read the script, I actually thought the concept was so ridiculous that it was almost so bad that it was good. More brazenly, the film spends lots of time in a certain Florida theme park owned by NBC Universal, which results in “Sharknado 3” serving less as a comedy than as a travelogue for Universal Studios Orlando.

In the opening scene alone, novelist Jackie Collins wafted by (“What a lovely man,” she trilled nonsensically after Fin was rather rude to her) and Incredible Hulk actor Lou Ferrigno got chomped – but not before warning, with a knowing wink: “You wouldn’t like me when I’m angry.” Magicians Penn and Teller appeared, as did Jerry Springer, sportsmen and daytime TV types, no doubt hilarious to American audiences but lost on us. Unlike the first “Sharknado” film, which attacked without warning, and the second, an instant campy classic, this third outing is being hyped as a major television event.

It started a conversation about whether social media can translate into viewers (about 1.4 million people actually tuned in), but no one seemed to care. “Among the celebrities tweeting were Patton Oswalt, Damon Lindelof, Elizabeth Banks, Olivia Wilde, Mia Farrow – even the American Red Cross,” Syfy boasted in a news release that week titled “‘Sharknado’ devours the Internet!” Fin roped in a succession of sidekicks to defeat his fishy foes: mechanic Lucas (Malcolm in The Middle’s Frankie Muniz), who got all four limbs lopped off but still managed to detonate a bomb with his chin (shades of Monty Python’s Black Knight) and old flame Nova (Cassie Scerbo), whose main purpose was to provide clanging exposition while kicking butt in a series of revealing outfits. Finally, David Hassellhoff, the grand fromage of cheesy action, arrived as Fin’s astronaut father, who helped him save the world with a secret space shuttle and some male bonding.

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