Rihanna doesn’t plan on joining Taylor Swift onstage

18 Sep 2015 | Author: | No comments yet »

NME Launches with the Biggest Advertising Revenue Issue in 15 Years.

Singers Rihanna and Taylor Swift’s fans are not going to see them perform together anytime soon, as their duet performance does not make sense to the ‘Diamonds’ hit-maker. Taylor Swift may pride herself on being able to summon any number of female stars to the stage on her current 1989 Tour, from Lena Dunham and Selena Gomez to Lisa Kudrow and Serena Williams, but there’s one who won’t be joining Swift’s squad: Rihanna. “I don’t think I would [join Taylor on stage].Rebellious recording artist Rihanna recently told NME magazine that fans shouldn’t expect her to join the “Shake It Off” singer for a collaboration any time soon – even though Swift has made a habit of inviting many of Hollywood’s biggest stars onstage during her shows.LONDON, Sep 17, 2015 (BUSINESS WIRE) — Iconic brand NME will tomorrow launch its free weekly magazine with record breaking advertising revenues and a world exclusive interview with Rihanna. The first free print issue of NME has generated the biggest advertising revenue in 15 years and features five times the volume of advertising compared with the corresponding issue last year.

It’s just that the self-anointed “Good Girl Gone Bad” believes that the two superstars have a much different image, and with that comes a far different fan base. The new editorial content mix and distribution model has proven attractive to commercial partners, with advertising secured across a broad range of categories including motoring, tech, fashion, film and music. Swift has garnered frequent attention throughout her “1989” world tour thanks to the constant flow of celebrities and musicians to join her for duets at her concerts. Fellow artists Selena Gomez, Justin Timberlake, Avril Lavigne, The Weeknd and Fetty Wapp have all appeared at her shows, as have Los Angeles Lakers guard Kobe Bryant, TV host Ellen Degeneres and supermodels Gigi Hadid and Karli Kloss, among many others. “No matter what I post online, within three comments there’s somebody saying, ‘Where is ‘R8′?’ I could post anything,” she continued. “Nothing else matters. In my mind, she’s a role model; I’m not.” The “FourFiveSeconds” singer, 27, is also close friends with Katy Perry, who is the subject of Swift’s chart-topping “Bad Blood” single.

Swift also recently had a spat with Nicki Minaj after the Anaconda star tweeted her displeasure at missing out on an MTV Video Music Awards nomination, and Swift took it as a dig at her. “I’ve done nothing but love & support you. It’s unlike you to pit women against each other,” tweeted Swift in response, before issuing an apology and accepting she had misread the situation.

UK says: “We are launching an exciting new NME magazine with great commercial appeal into the free market with the benefit of it already being an iconic media brand. The launch cover star speaks volumes about NME’s access to the biggest artists in the world.” NME’s journalists are renowned for being opinionated and instigating debate.

Comedian Katherine Ryan joins the team to contribute a weekly column and NME legend Peter Robinson is returning to NME, reintroducing the popular ‘Peter Robinson Versus…’ feature. Many of the content strands will be extended onto NME.COM which has been optimised to offer clearer navigation, greater discoverability and even more emphasis on video. The new NME is a breath of fresh air from cover to cover, and is everything a magazine should be in 2015 – relevant, intelligently designed and packed full of access, opinions and recommendations. She’s individual, she’s iconic and she perfectly embodies the spirit of the new NME.” NME will launch with a highly targeted distribution strategy delivered at scale nationwide, to reach 46 cities and 85 towns. Menzies Distribution Ltd is the distribution partner and through its micro-delivery subsidiary JYL Hand to Hand, 361 distributors will hand out copies at 26 rail stations, 64 tube stations and 49 universities, accounting for 55% of NME’s total distribution.

Free digital editions of the magazine will also be available for download and readers can continue to subscribe to the print edition, with a small charge added to cover postage and packaging.

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