New ‘Joy’ Trailer: Jennifer Lawrence’s Housewife Has “To Do Things For Myself …

21 Oct 2015 | Author: | No comments yet »

David O. Russell breaks down the new Joy trailer, starring Jennifer Lawrence.

Lawrence’s character tries to make something of herself after skipping college to help her parents through their divorce, and opens her own business in the latest trailer for the David O.“I want it to be unexpected,” he says. “I want people to see that it’s exciting and that it’s emotional and it’s intense and it’s funny and it’s new.

It’s something we’ve never done before.” The trailer for Joy – in theaters this Christmas – certainly takes a much deeper dive into Russell’s latest film starring Jennifer Lawrence, an epic journey examining one woman’s life from age 10 to age 40 as she becomes the matriarch of her family. “It’s about emotion and about people and humanity and what is ridiculous and ordinary about them but where that becomes extraordinary and magical. The movie follows a family across four generations, focusing on the rags-to-riches story of Joy, who overcomes insurmountable obstacles to become the founder of a family empire. It’s a much more grown-up Lawrence than we’re used to seeing, and in this two-and-a-half minute clip her character laughs, cries, gets married, dances, reloads a shotgun, puts her head down in despair, and gets downright Don Corleone-y when she warns a family member to never speak on her behalf about her business. While the first trailer was mostly a single voiceover illustrated with footage—hence why a two-minute long clip could still be accurately called a “teaser”—the second actually fills us in on Russell’s version of the Joy Mangano story, tracking her from childhood to fame and fortune as the inventor of the Miracle Mop.

As started-from-the-bottom-now-she’s-here businesswoman Joy, we get to see Lawrence grow from high school valedictorian who stalled her dreams to support her family, to an inventor and business owner who is taking no nonsense from no one. (Not even Bradley Cooper. At the center of the film is Joy, played by Jennifer Lawrence, the girl who becomes the woman who founds a business dynasty and becomes a matriarch in her own right. Returning Russell players Robert De Niro (with an excellent line about a gas leak) and Bradley Cooper join Edgar Ramirez, Diane Ladd, Virginia Madsen, and Isabella Rossellini in the cast. And like previous Russell films (and Russell film trailers), music plays an important role. “Music is extremely important,” says Russell. “It makes things happen!

Her rise is framed as an attempt to get away from a crazily dysfunctional family, picking up some business acumen and vaguely threatening gravitas along the way. The studio teases the film stating, “Betrayal, treachery, the loss of innocence and the scars of love, pave the road in this intense emotional and human comedy about becoming a true boss of family and enterprise facing a world of unforgiving commerce.” FOX continues, “Allies become adversaries and adversaries become allies, both inside and outside the family, as Joy’s inner life and fierce imagination carry her through the storm she faces.” Joining Lawrence De Niro and Cooper in the film are Edgar Ramirez, Isabella Rossellini, Diane Ladd, and Virginia Madsen.

Russell laughs and points out that using “To Love Somebody” in Joy is the third time he’s used the Bee Gees in his films: In 2010’s The Fighter, Christian Bale and Melissa Leo sang “I Started a Joke” together in a car, while 2013’s American Hustle used “How Can You Mend a Broken Heart” to great effect. “The Bee Gees are operatic and fun and poppy but also serious,” says Russell. “They’re not cynical.

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