Mindy Kaling sunbathes naked in Super Bowl commerical

23 Jan 2015 | Author: | No comments yet »

AdWatch: An ‘Invisible’ Mindy Kaling Stars in Nationwide Super Bowl Ad.

The ‘Mindy Project’ creator/star will be in the Nationwide Insurance commercial as a woman who decides she’s invisible and does sort of ridiculous things like go through the car wash (please don’t try that at home.) “My writers and I had so much fun brainstorming ideas for this ad because it was all about wish fulfillment.

“Invisible Mindy” is the premise for Kaling’s new Super Bowl ad for Nationwide, and the teaser was released today. “After years of being treated like she was invisible it occurred to Mindy Kaling she might actually be invisible,” the narrator says in the clip.If #deflategate means nothing to you, and the even less, we are probably in agreement that the most interesting thing about the February 1 game is the advertising. For instance, I have always wanted to walk through a car wash, and then I got to do it for the ad!” she said in a statement via AdWeek. “In this ad I was able to have fun fantasizing about all the ridiculous stuff you would do if you were invisible…and mischievous.” The best part of this commercial (it’s the teaser above) is that if Kaling is anything like the character she created on TV, there’s little chance she would watch the Super Bowl. And if you watched last year’s loose-representation of a game, you’ll agree: the ads are what we’ll be talking about long after the last field goal is kicked. Several Super Bowl advertisers release previews of their Super Bowl spots or the ads in their entirety ahead of the big game, a move that can help drum up buzz for the commercials.

The producer and star of “The Mindy Project” has just unveiled a teaser ad for Super Bowl XLIX, called “Invisible Mindy.” Imagining a day of doing as she pleases without being seen, Kaling traipses around the city lime green houndstooth coat, floral pencil skirt and mauve pumps. FN caught up with the show’s costume designer, Salvador Perez – who frequently creates Kaling’s red-carpet looks, harking back to the old studio system where megawatt talent like Audrey Hepburn and Grace Kelly were often outfitted by their trusted costumers – to find out what shoes he leans on for the show. “I love the color that’s been out this year,” said Perez, who keeps some 100 pairs of shoes on set for star Mindy Kaling. “I bought about 15 pairs of Stuart Weitzman. And there was a pair of Manolo Blahniks we have in aqua, yellow and pink.” Another standout style from the season: a yellow pair by Fendi. “A lot of times, the shoes will be the focal point,” Perez said.

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