Kid Rock’s GM sponsorship called into question

15 Jul 2015 | Author: | No comments yet »

GM to keep sponsoring Kid Rock concerts, discuss flag issue.

DETROIT — General Motors says it will continue sponsoring Kid Rock’s summer tour despite a Detroit activist group’s request that the automaker cut financial ties with the musician if he displays a Confederate flag during performances.

It’s not clear whether Kid Rock still displays the flag during his concerts, though Morrissey noted: “The only flag on stage during the Chevy-sponsored summer concert tour is the American flag, and to our knowledge, Kid Rock has not used the Confederate flag on stage for several years.” The Confederate flag spurred protests following last month’s massacre of nine black worshippers at Emanuel African Methodist Episcopal Church in Charleston, South Carolina. The white man charged in the slayings had posed with the flag in photos that were posted online before the attack that police say was motivated by racial hatred. Lawmakers in South Carolina voted to remove the flag from outside the Statehouse, and it was taken down last week. “He has not displayed it in his concerts, so they have said,” Williams said of GM’s statement. “We’re going to take the opportunity to dialogue and hopefully their minds change.

He counts among his biggest hits, “Picture,” ”All Summer Long,” ”Bawitdaba” and “Born Free.” GM has used “Born Free” to promote its Chevy brand. “I’ve never flown that flag with any hate in my heart,” Ritchie told a crowd attending the organization’s annual fundraising dinner that year. “Not one ounce.”

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