Jem And The Holograms Director’s Blunt Response To The Movie Bombing

26 Oct 2015 | Author: | No comments yet »

‘Jem and the Holograms’ Director on Film Bombing, Getting “Death Threats” From Show Fans.

Chu’s film isn’t doing too well at the box office, according to reports – with some claiming that it looks set to receive the lowest opening weekend ever for a release.”I don’t know if you’ve looked at box office numbers — this morning specifically, it hasn’t been the greatest,” the director told the Film Independent Forum crowd. Jem and the Holograms, a reworking of the 80s cult cartoon of the same name, sees shy Jem start up a band to save her and her mother from losing their home. Joe: Retaliation and Step Up 3D, told the crowd that he and producer Jason Blum have been working for the past 10 years on developing Jem, which opened Friday.

But he acknowledged that fans of the 1980’s cartoon series haven’t necessarily been on board with the film version. “I get fans sending me hate mail, I get death threats, I get racist remarks — it’s a really fun business,” he said. “Reviewers have been harsh, to say it lightly.” Chu credited the film’s studio, Universal, for being “one of the most successful marketing studios in the world,” but he pointed out that the film is nonetheless projected to earn roughly $1.2 million in its opening weekend at 2,413 theaters. So you might get some real s**t today,’ he told the audience. ‘Yes we only made the movie for five [million dollars], but it doesn’t get easy when you hear those [box office] numbers. This time last year I’d had the 10 movies categorized as ‘sure thing’, ‘I’m a little nervous,’ ‘I’m a lot nervous.’ And of course,” says Blum, “I remember thinking “ is definitely a sure thing,” like I don’t have to worry about that one, it’s going to take care of itself. So, it’s very torturous and it also should [tell you] that anything any of us say should be taken with a big grain of salt.” Discussing the fact that flopped hard is, however, something that Blum and the Blumhouse colleagues joining him onstage – head of casting Terri Taylor, and head of Motion Pictures Cooper Samuelson – think sets the studio apart. “The low budget has to do with that,” Samuelson said, mentioning as an example calling a friend at Fox after The A-Team underperformed. “I really like the movie and I called my friend on Monday and said ‘so, the movie didn’t work that well commercially,’ so I asked what was the postmortem, what [did they] think about why it didn’t work that well.

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