Cher gets in touch with Kim Kardashian to lend her advice about Bruce’s transition

31 May 2015 | Author: | No comments yet »

Kendall and Kylie Jenner are the most influential teens in the world.

THE TWO teenagers sit hunched over their phones, tapping, pinching and adding emojis to the screens, seemingly oblivious to the dozen or so people milling around the stark white photography studio on an unremarkable corner in Hollywood. These aren’t just any tech-obsessed teens, though – they’re the new guard in arguably the most famous family in the world, and all their swiping and scrolling is making them not only super-influential, but seriously rich, too. The daughters of Kris and Bruce Jenner, and younger half-sisters to Kim, Kourtney and Khloé Kardashian (the stars of a little reality-TV franchise you might have heard of: Keeping Up with the Kardashians) and reclusive family member Rob, it’s the Jenner girls who are threatening to unseat their older siblings from the throne of personal branding and worldwide fame.

Over the past two years, they’ve gone from bit players on their big sisters’ TV vehicle to serious stars in the own right, and they’ve done so in a very modern way. Kendall, 19, has risen from reality TV to the runways of major fashion shows (think Chanel, Marc Jacobs and Givenchy) and changed the face of high-profile modelling thanks to her huge social media following. With 44.7 million followers across Facebook, Instagram and Twitter, she’s the most followed model of all time, a fact not lost on Estée Lauder, who snapped her up as a face of the brand. “[Kendall] is the ultimate Instagirl, and we are excited to leverage her image, voice, energy and extraordinary social media power to introduce Estée Lauder to millions of young women around the world,” said Jane Hertzmark Hudis, Estée Lauder’s global brand president. According to data from the influential fashion site, Polyvore, the 17-year-old has been gradually trending up since mid-2012, and recently became the most searched-for Kardashian, followed by Kendall and then Kim.

Now they want to conquer the design world, too, and in their arsenal is a new collection for Topshop, available in Australia from June 3, that they hope will help cement their fashion cred. Sleek duster coats sit alongside slogan sweaters on the racks that line one wall of the studio, forming a Kendall + Kylie line of 15 pieces that is, as the press release puts it, “characterised by the girls’ LA lifestyle and their modern, eclectic design aesthetic, [showcasing] their two distinct styles.” Today that distinction is obvious.

Kendall wanders over in a chic, sleeveless knitted crop top from the new collection, wearing minimal make-up and offering a tentative smile and an elegant hand to shake. Kylie, still tapping on her phone with long, white acrylic nails, takes a seat opposite her willowy sister, dressed in a grey jumper with ‘If in doubt, vacation’ emblazoned on the front, sheer black palazzo pants and eyelash extensions that would make Bambi jealous. “We have our own sense of style,” says Kendall, glancing at her little sister. “She goes all out. Their biggest style influences are Miranda Kerr (says Kendall) and their older sister, Kim (say both). “Kim’s style is wow, definitely,” Kylie drawls. “Kim and Kanye together – all their outfits are so cool, and they put so much time and effort into being as cool as they are.” They admit to putting plenty of thought into their own ensembles, but they’re not as eager to showcase their personal lives as their famous older sisters have been. “Watching them, and the mistakes they’ve made, has helped me. Obviously people talk about you online and whatever, but the majority of that isn’t even true.” Unfounded rumours about their family have provided gossip magazines with fodder for years, but one that kept the tabloids electrified for months turned out to be true: Bruce Jenner, the former Olympian and father to Kylie and Kendall, is transitioning to become a woman.

The girls, officially banned from answering questions about their father, are irrepressible when it comes to talking about their obvious love for him. “My dad was super-strict,” says Kendall, with a smile. “I know this is random, but he definitely brought [that] into our lives today. He taught us to be super-professional, and so did my mum, but he was the one to push us on our schoolwork, which helped a lot in life today.” Now, Kendall says, Bruce loves watching her career flourish. “If he calls and I’m like, ‘Oh, I’m working; I’m on a photoshoot’, he’s like, ‘I love it, this is amazing!’ He loves that we’re working and doing something. And I was shocked, actually, because when I graduated [from] high school, I had to tell him, ‘I’m kind of [too] busy to even go to college right now. His approval: perfect.” Kylie pauses mid-text to enter the conversation. “My dad always used to tell me to expand my envelope and do things outside of your comfort zone.” Of course, their comfort zone is the spotlight – they grew up in it.

It’s been happening for so long, I don’t even really remember what it was like without them.” They’re no longer the sweet and awkward support cast to the glamorous stars, though – they’ve well and truly stepped into their sisters’ (Balmain) shoes. But the Jenner sisters insist they didn’t plan their ascendance. “I don’t think either of us kind of – I don’t want this to come off wrong, but I’m just going to say it – wanted it,” says Kendall. “We weren’t sitting there like, all right it’s time, we’re going to have everyone following us.

And there are boundaries; we don’t really show our personal life very much… Even on our TV show, you only see specific things about us because I’m never really home any more. If you let people into your relationships, then if you have a fight or a falling out everyone knows about it and makes it public, so you might as well just keep your relationships…” Kendall jumps into finish her sentence: “… as private as you can.” They insist their ambitions aren’t for more money or more fame. “When you get handed everything you’ve ever dreamed of at such a young age, you can either go down a path of being spoiled and wanting more, or realise that’s not everything and try to find happiness in other places,” says Kylie, a stack of Cartier Love bracelets jangling on her wrist. “So, I feel like that’s what we do. Now we’re at a place where we’re just like, OK, now we just enjoy things and we don’t strive to get any bigger or want more.” She says she could do without Christmas, even.

He was walking down red carpets to go to the Finding Nemo premiere and bringing us, so we were walking down red carpets literally at, like, five and six, even younger.

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