Bobbi Kristina with husband Nick Gordon amid controversy over Whitney …

20 Jan 2015 | Author: | No comments yet »

‘Whitney’ scores big ratings for Lifetime.

Almost all the “Whitney” viewers stayed for the subsequent hour in which Houston’s ex-husband Bobby Brown provided his perspective on life with the diva.Lifetime’s decision to pair its original film Whitney with the specials Bobby Brown: Remembering Whitney and Whitney Houston Live: Her Greatest Performances turned out to be a masterful plan as 11.8 million viewers tuned in throughout the night’s events.Nielsen estimates that an average audience of roughly 4.5 million watched “Whitney” from 8 to 10 p.m., making Angela Bassett’s directorial debut the week’s most-watched cable entertainment program.

Bassett, who had met Houston when they both starred in the film “Waiting to Exhale,” said she expected there would be other future films on Houston. Whitney, which was directed by Angela Bassett and starred Yaya DaCosta as the late singer Whitney Houston, attracted 4.5 million total viewers, becoming Lifetime’s most-watched telecast since Flowers in the Attic. In key demos, “Whitney” earned a 1.7 rating/6 share in adults 18-49 — more than doubling the top-rated broadcaster in the time period (ABC’s premiere of Adam Sandler feature film “Just Go With It” did a 0.8/3). More than 90% of the viewers stuck with Lifetime at 10 p.m. for the special “Bobby Brown: Remembering Whitney,” which averaged 4.1 million viewers.

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