Billboard Music Awards 2015: What’s the point again?

19 May 2015 | Author: | No comments yet »

5 Biggest Jaw-Droppers at the 2015 Billboard Music Awards.

Romeo Santos won top Latin artist at the Billboard Music Awards and Enrique Iglesias won top Latin album for Sex and Love while his hit “Bailando,” featuring Descemer Bueno and Gente de Zona, won top Latin song.Rap purists be damned – Kendrick Lamar and Taylor Swift today released their first song together, a remix of “Bad Blood.” The fourth single from Swift’s multi-platinum 1989 now features two verses from hip-hop’s most critically-acclaimed lyricist. The bigger story is just how much the direction of Latin music has shifted in this country in the past five years, and how much consumer tastes have followed — or perhaps, have led the charge.

Instead, Swift is spotlighted for being “the world’s most relevant and intriguing woman,” having a stellar career year and even her more recent feminist declarations. “To me,” Swift says in the Maxim interview, “feminism is probably the most important movement that you could embrace, because it’s just basically another word for equality.” When asked about her feelings concerning the having the honor of the “Hottest Woman” title bestowed upon her by the publication, Swift simply says, “It’s really nice and such an incredible compliment…. The three-hour telecast averaged a preliminary 11.1 million viewers and a 3.7 rating among adults 18-49 according to Nielsen’s Fast Affiliate Ratings. Whether it was revealing fashion choices (Oh hey there Jennifer Lopez) or naughty dances (we see you twerking Nicki Minaj), there was plenty to talk about in Sin City. A star-studded cinematic extravaganza, the action-packed clip features actresses Lena Dunham, Hailee Steinfeld, Jessica Alba and Ellen Pompeo; singers Selena Gomez, Ellie Goulding, Hayley Williams and Zendaya; and models Cindy Crawford, Gigi Hadid, Cara Delevigne, Karlie Kloss and Lily Aldridge. It really feels like a wonderful celebration of my favorite year.” Past Hot 100 No. 1’s include Candice Swanepoel in 2014, Rosie Huntington-Whiteley in 2011, and Eva Longoria in 2005 and 2006.

Both modest increases from the last go-around, the numbers mark a third consecutive year of growth for the show — and, in the case of the total viewership, a 14-year high. Power of Words: Even though Sam Smith was unable to attend the big show because of a recent vocal cord surgery, the “Stay With Me” crooner couldn’t help but thank fans for his award in the loveliest way possible.

No one embodies this better than Iglesias, who started his career in 1995 as a romantic crooner and has evolved at an accelerated pace, keeping up with trends and often setting them. In ode to Andrew Lincoln in Love Actually, the 22-year-old didn’t speak a word as he let the audience read his cue cards. “It’s times like this that I realize how lucky I am to have you in my life,” one read. “Can’t wait to get this surgery out of the way so I can sing my ass off for you again.” 2. 1D United: Rest easy, Directioners. In 2014, she broke with industry norm by pulling her music from Spotify the week after 1989 was released over disappointment with how little the streaming service pays out. Fans were forced to buy the album – it has sold over 4.6 million copies to date. “[People] can still listen to my music if they get it on iTunes,” Swift told Time. “I’m always up for trying something.

I think there should be an inherent value placed on art.” A regular feature on our Celebrity 100 ranking since 2010, Swift has proved that she is an astute businesswoman whose decisions shape the industry. She has polished a relatable-yet-aspirational combo of girl-next-door sweetness for her 57.6 million Twitter followers, while frequently frolicking with friends who happen to be models and actresses (just watch “Bad Blood“).

But the fact that Iglesias and his music are elastic enough to adapt and change without sounding forced is certainly not something many other artists can, or want, to do. “I’m pop,” Luis Fonsi, an artist who started as a crooner but has evolved into more uptempo fare without delving into bachata or reggaeton in the process, told Billboard recently. In a 2014 Rolling Stone story, Swift revealed her fandom for Lamar, calling his 2012 Hit-Boy produced “Backseat Freestyle” a “go-to” that transports her from “feeling victimized to feeling awesome.” She claimed to “know every word” and proved it when she rapped the same verse in an Instagram video to celebrate the 1.287 million copies 1989 sold in its first week.

But every time the “Shake It Off” crooner went onstage to accept an award, she just had to lean in for a hug (and sometimes a kiss) from her not-so-rumored boyfriend. The appreciation appears to be mutual. “You can’t put music in different genres,” Lamar said of Swift during an interview with the Fader. “I enjoy great music outside of my own music all the time, so I definitely can see where she’s coming from when she says that she listens to the record, and it’s a great thing for her to acknowledge that and put that good energy out into the world like that.” For his part, Lamar proceeded to sing his version of “Shake It Off,” later telling Billboard he would collaborate with her. “I appreciate Taylor Swift for supporting not only my music but just the hip-hop culture,” Lamar said to Billboard. “There’s really no gap. It’s easy to forget, in all the Romeo Santos mania, that Santos is a romantic crooner; but one who happens to sing bachata, a genre meant to be danced to, albeit pretty closely. It’s music and it feels good.” Lamar, who shot to fame with his 2012 album Good Kid, M.A.A.d City, has appeared on our Hip-Hop Cash Kings list twice earning $9 million a year in 2013 and 2014. Rap What?!: We don’t think we’re hard of hearing, but we practically missed all of ‘s performance Sunday because ABC decided to bleep out so many moments.

While walking the red carpet, Rita Ora found herself holding her dress tight to avoid a wardrobe malfunction. “Well I just thought I would go a little naked,” the singer joked to E!

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