Actress Birkin asks Hermes to remove her name from croc bag

29 Jul 2015 | Author: | No comments yet »

Jane Birkin Asks Hermès to Remove Her Name From Its Iconic Bag.

Since its release in 1984, Hermes’ “Birkin bag” — named after British-born “It”-girl icon Jane Birkin — has become synonymous with luxury, exclusivity and, of course, fabulous style.“It’s not a bag, it’s a Birkin,” Samantha Jones was famously told by a sales assistant in a 2001 episode of “Sex and the City.” That quip may have been uttered over a decade ago, but when it comes to status bags, the Birkin is still the most coveted–and the most expensive.

But after PETA released a report detailing the “cruel” methods supposedly involved in the production of the bags, Yahoo reported that Birkin has asked the French fashion house to drop her name from the product. “Having been alerted to the cruel practices reserved for crocodiles during their slaughter to make Hermes handbags carrying my name … I have asked Hermes to debaptise the Birkin Croco until better practices in line with international norms can be put in place,” said the 68-year-old in a statement. In its report published at the end of last year, PETA alleged that the Padenga Holdings crocodile farms that Hermes sources its materials from in Kariba, Zimbabwe, keep the animals in inhumane conditions.

The iconic bags were created in 1984 and named after the eternally cool Birkin, and most models fetch thousands—if not hundreds of thousands, and have storied waiting lists. More recently, they’ve become a blatant symbol of wealth and status, with everyone from Victoria Beckham to Kim Kardashian toting Birkin bags every chance they get.

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